ACDC Express – Privacy Policy
1. Introduction
ACDC Express (Pty) Ltd (“ACDC Express”, “we”, “us”, or “our”) respects your privacy and is committed to protecting your personal information in accordance with the Protection of Personal Information Act, 4 of 2013 (“POPIA”).
This Privacy Policy explains how we collect, use, process, disclose, and safeguard your personal information when you access or use our e-commerce website located at https://acdcexpress.com/(the “Website”), including when you create an account, place an order, or interact with our services.
By accessing or using our Website, you acknowledge that you have read and understood this Privacy Policy and agree to the collection and processing of your personal information as described herein.
2. Responsible Party
ACDC Express (Pty) Ltd acts as the responsible party for the processing of personal information collected through this Website. As a franchise-based organisation, ACDC Express operates through a network of independently operated franchise stores. While ACDC Express provides the central e-commerce platform, certain operational functions, including order fulfilment and delivery, are carried out by these franchise stores.
Accordingly, your personal information may be processed both by ACDC Express and by the relevant franchise store responsible for fulfilling your order, strictly for purposes related to the provision of goods and services.
3. Personal Information We Collect
We collect and process personal information that is necessary to provide our services, facilitate transactions, and improve your experience on our Website.
This includes personal and contact information such as your full name, email address, mobile number, and delivery or billing address, which is collected when you create an account or place an order. We also collect transactional information relating to your purchases, including order details and purchase history, which enables us to fulfil your orders and provide customer support.
Where you create an account, we may store your login credentials and account preferences to allow for a more seamless user experience across future interactions. In addition, we automatically collect certain technical information when you access the Website, including your IP address, browser type, device information, and interaction data, which is used for analytics and system optimisation purposes.
4. Purpose of Processing Personal Information
ACDC Express processes personal information for legitimate business purposes that are necessary to operate the Website and provide services to customers.
Your personal information is used to create and manage user accounts, process and fulfil orders, coordinate delivery through franchise stores, and communicate with you regarding your transactions. We also use this information to provide customer support, respond to enquiries, and maintain accurate records of transactions.
Where you have provided consent, your personal information may also be used to send marketing communications, including updates, promotions, and relevant product offerings. Additionally, we process certain technical and usage data to analyse website performance, improve functionality, and enhance the overall user experience.
5. Payment Processing
All payments made through the Website are securely processed via our authorised third-party payment provider, Peach Payments.
ACDC Express does not store, process, or have access to your card or banking details. All sensitive payment information is handled directly by the payment provider in accordance with applicable security standards and industry compliance requirements.
6. Disclosure of Personal Information
We may disclose your personal information to third parties where necessary to fulfil the purposes outlined in this Privacy Policy.
This includes sharing relevant personal information with franchise stores for the purpose of processing and fulfilling your order, as well as with delivery service providers to ensure that products are delivered accurately and efficiently. Information shared for delivery purposes is limited to what is strictly required, such as your name, contact details, and delivery address.
We may also share personal information with trusted service providers who assist in operating our Website, including hosting providers and analytics platforms such as Google Analytics 4. These providers are only permitted to process personal information in accordance with our instructions and applicable data protection requirements.
In addition, we may disclose personal information where required by law, regulation, or legal process, or where such disclosure is necessary to protect our rights, users, or the public.
7. Marketing and Communication
Where you have opted in to receive marketing communications, ACDC Express may send you emails relating to products, promotions, or updates that may be of interest to you. We are committed to ensuring that all marketing communications are sent in accordance with applicable legal requirements.
You may opt out of receiving marketing communications at any time by using the unsubscribe link included in such communications or by contacting us directly. Once you opt out, we will take reasonable steps to ensure that you no longer receive marketing messages, although you may still receive transactional or service-related communications where necessary.
8. Cookies and Tracking Technologies
ACDC Express uses cookies and similar tracking technologies to enhance the functionality of the Website and to understand how users interact with our services.
These technologies allow us to analyse traffic patterns, monitor website performance, and improve the user experience. We make use of analytics tools such as Google Analytics 4 to collect aggregated, non-identifiable information about user behaviour.
Cookies may collect information such as your device type, browser, pages visited, and time spent on the Website. A dedicated Cookie Policy and consent mechanism will be implemented to allow users to manage their cookie preferences in a transparent and controlled manner.
9. Data Storage and Security
Personal information collected through the Website is stored within South Africa and is protected using appropriate technical and organisational security measures.
These measures include the use of secure servers, encryption protocols, access control mechanisms, and monitoring systems designed to prevent unauthorised access, disclosure, alteration, or destruction of personal information. While we take all reasonable steps to safeguard your data, no system can guarantee absolute security, and users are encouraged to take appropriate precautions when using online services.
10. Data Retention
ACDC Express retains personal information only for as long as necessary to fulfil the purposes for which it was collected, including the completion of transactions, provision of services, and compliance with applicable legal and regulatory obligations.
Once personal information is no longer required, it will be securely deleted, anonymised, or archived in accordance with internal policies and legal requirements.
11. Your Rights
In accordance with POPIA, you have the right to access the personal information we hold about you, to request correction or deletion of such information, and to object to or restrict the processing of your personal information in certain circumstances.
You also have the right to withdraw consent for the processing of your personal information for marketing purposes at any time. Requests to exercise these rights can be submitted using the contact details provided below, and we will take reasonable steps to respond in accordance with applicable legal requirements.
12. Account Deletion
Users may request the deletion of their account at any time. Upon deletion, access to the account will be removed, and personal information associated with the account will be deleted or anonymised, subject to any legal or operational requirements that necessitate retention.
13. Changes to This Policy
ACDC Express reserves the right to update or amend this Privacy Policy from time to time. Any changes will be published on this page and will take effect from the date of publication. Users are encouraged to review this policy periodically to remain informed of how their personal information is being handled.
14. Contact Information
For any questions, concerns, or requests relating to this Privacy Policy or the processing of your personal information, please contact:
ACDC Express (Pty) Ltd
Telephone: 010 202 3300
